If you’ve started up a side business whilst you’re still in school, you may be struggling to find the time to market it. However, there are options available to you that can be done on the weekends and holidays. Keep reading for a list of a few ways to gain attention to your start up business.
Retail Kiosks
A retail kiosk is the perfect way to display and sell a wide range of physical products. It may sound like an expensive way to set up shop, but companies like Westfield Specialty Leasing let you lease a wide range of these kiosks, based on your requirements.
The kiosk itself will attract a crowd, but you will need to do some groundwork yourself. When you lease one of these kiosks, it’s vital to get a good return on your investment. This means you have to choose a location with a high footfall of potential shoppers, many of whom will be interested in what you have to offer.
It may take a few attempts to find the best location for one of these kiosks. Once you do find a place that provides the results you want, it can be an extremely effective way to build a loyal customer base and continually attract new shoppers. Better yet, you can hire a kiosk purely for the weekends when you are free to staff it.
Trade Show Stands
A trade show is the perfect place to connect with potential customers. At one of these events, you will have the unique opportunity to introduce yourself and your business to potential customers, and demonstrate your products and/or services to them.
Leasing a professional-looking trade show stand will make this process run much more smoothly. Like retail kiosks, first impressions last, which means your trade show stand has to stand out from the crowd for the right reasons.
Turn to the Internet
Many young business owners are still not using the internet to its full potential. There are many ways you can sell more products and services and advertise these products and services to a wider audience of potential shoppers.
If you sell physical products, setting up an online store is a relatively easy task, especially if you hire an e-commerce developer you can trust. You can host your own e-commerce store or use the services of other companies who can host your store and help you build it.
Above all, the e-commerce store you develop has to be easy to use and look great. If you can achieve these two things and provide excellent products and services, you have a greater likelihood of succeeding with the online section of your business.
Getting the Word Out Online
Once you have a fully functioning e-commerce store, you have to find ways to attract shoppers to it. Even if you don’t have the funds available to hire a digital marketing expert, you can still build social media pages and update them. It’s possible to set tweets and Facebook posts to publish ahead of time so that your business still looks active even whilst you’re in school. You can set all of this up at the weekend so that you have nothing to worry about during the week whilst you are in education.
There are many ways young business people can reach a wider audience. The methods and technologies above are just some of the ways you can put your business center stage.