Blue Bell Creameries has a sweet announcement for its Texas fans. The 119-year-old company is bringing its Lone Star Scoop Tour across the state, offering free ice cream and fun merchandise along the way.
The traveling event features Blue Bell’s special events truck and trailer stopping in communities throughout Texas to hand out free hand-dipped ice cream, frozen snacks, and Blue Bell merchandise as a thank-you to the fans who have supported the company for more than a century.
The tour is designed to celebrate Blue Bell’s loyal fans and retail partners across the Lone Star State while giving back to the communities that have supported the company for generations.
The first stop of the tour took place March 1 at Fireman’s Park in Brenham, known as the Ice Cream Capital of Texas and home to Blue Bell Creameries. The kickoff event followed the Washington County Little League opening ceremonies, allowing families and community members to enjoy a sweet treat together.
From Brenham, the tour continues with a series of stops in San Antonio, where fans can look for the newly unveiled Blue Bell truck and trailer decorated with colorful scoops of ice cream and the iconic Blue Bell cow and girl logo.
Many of the scheduled visits take place during Spring Break, making the stops a fun outing for families, students, and anyone looking for a cool treat while school is out.
Blue Bell says the current schedule represents just the first leg of the Lone Star Scoop Tour, with additional cities and dates expected to be added every month throughout the year. Planned stops include communities such as Houston, Austin, Dallas, Lubbock, Laredo, and many other cities across Texas.
Fans can visit www.bluebell.com for more information, including tour updates, dates, times, and locations as additional stops are announced.
About Blue Bell Creameries
Founded in 1907 in Brenham, Texas, Blue Bell Creameries has grown into one of the top-selling ice cream brands in the United States, despite being sold in only 24 states. The company maintains production facilities in Brenham, Texas; Broken Arrow, Oklahoma; and Sylacauga, Alabama. Blue Bell produces more than 40 flavors of ice cream along with frozen snack items and other specialty products, while continuing to focus on maintaining its long-standing reputation for quality.
